The leading online Right of Publicity resource.

Licensing the Right of Publicity

Licensing the Right of Publicity involves a grant of authority from the rightsowner, who grants certain defined permission for the relevant Right of Publicity to be used in an advertising, merchandise, or other commercial context.  The licensing business can be disorienting. It is advisable to have experienced assistance in a Right of Publicity licensing matter. There are agencies that operate in the licensing arena who can assist.

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