Licensing the Right of Publicity
Licensing the Right of Publicity involves a grant of authority from the rightsowner, who elects to grant defined permission for the relevant Right of Publicity to be used in an advertising, merchandise, or other commercial context. The licensing business can be disorienting. It is advisable to have knowledgeable, experienced assistance in a Right of Publicity licensing matter. There are agencies that operate in the licensing arena who can assist. Contact Luminary Group LLC if interested in its services.