Jennifer Lopez (J.Lo) and Marc Anthony sue British stroller company for $5M

While they may have been using Silver Cross’ brand of stroller, they did not consent to use of their image in an advertising campaign.  If patronizing a particular business was all it took for that business to have a right to advertise that personality’s preferences, then the licensing business, not to mention the law, would be very different indeed.  Here’s a link to the story announcing the $5M suit. 

http://imnotobsessed.com/2009/02/26/jennifer-lopez-and-marc-anthony-sue-pram-company-for-5-million

http://www.LuminaryGroup.com

http://www.RightOfPublicity.com