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Michael Jordan Sues Grocery Stores for Hall of Fame Congratulatory Ads

December 30, 2009 No Comments »
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The Chicago Sun-Times has reported that Michael Jordan has sued two Chicago-area grocery stores for advertisements for the grocery stores featuring Jordan’s name and number 23 which ran in Sports Illustrated.  The ads for Jewel and Dominicik’s offer congratulations to the Chicago Bulls legend for his induction to the Basketball Hall of Fame, while also promoting steaks and other goods available at the grocery stores. The lawsuits seek at least $5 million in damages from each of the stores.   One of the ads depicts Jordan jumping through the billboard with the tagline “You are a cut above” along with a coupon for a steak at the grocery store. The Jewel ad features a pair of shoes that Jordan claims are a “misleading copy” of his signature Nike Air Jordans.  Here is a link to the story:

http://www.nbcchicago.com/news/local-beat/Michael-Jordan-Sues-Jewel-and-Dominicks.html

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